Google Ads for Real Estate

Google Ads Management for Real Estate

Data-driven Google Ads campaigns optimized specifically for real estate businesses. Acquire customers efficiently and scale your business with proven strategies.

Average CPC

$2-5

Industry benchmark for real estate campaigns

Conversion Rate

5-8%

Typical conversion performance

Average CPL

$40-100

Cost per qualified lead

Our Google Ads Strategy for Real Estate

  • Performance Max (primary)
  • Geo-targeting by neighborhood
  • Video ads of properties
  • Audience targeting (homebuyers, movers)
  • Seasonal keywords (spring market peak)

Budget Allocation

Small: $1K-$3K/mo, Mid: $3K-$10K/mo, Large: $10K+/mo

These ranges help you forecast expected monthly investment for different business sizes. Adjust based on your market size and competition level.

Compliance & Requirements

Fair Housing Act compliance, no discriminatory language

Results We've Achieved

Real estate brokerage: 67% increase in property inquiries, 42% reduction in CPA

Your results may vary based on industry competition, budget, and business stage.

Expected ROI

300-500%

This depends on industry competitiveness, your conversion rates, and customer lifetime value.

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Ready to Launch Your Google Ads Campaign?

Let's discuss your Google Ads strategy for real estate and build a profitable campaign.

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Got a quick question?

We'll get back to you within 24 hours

Or email us at sep@zioadvertising.com